Launching or upgrading your sportsbook? Or looking for greater efficiencies? Use Genius Trading Services to outsource sportsbook management functions.

Full sportsbook

Genius Trading Services is completely modular, so you can cherry-pick the parts of you sportsbook operation you want to outsource, depending on your needs.

From automation of content scheduling and all odds feeds, to managing your risk and on-demand reporting, we cover it all.

Why Genius Trading Services?

End-to-end risk

We’ll look after your liabilities in a bespoke way, while ensuring your players get a frictionless experience on 350,000 fixtures a year.​

Scale your sportsbook efficiently

Reduce costs and drive efficiency while growing margins by outsource key components – or your entire

Around-the-clock, expert support

From scheduling to in-game advice, our team of 100+ risk analysts is on hand at every step of the way.

Complete odds
feeds service

All your pre-match and in-game content in one place. Tell us which sports and competitions you need odds for, and we’ll handle it.

By combining our algorithmic modelling and official sports data, we create sharp odds on every market, all the time.

0 +
sports covered
0 k+
sports events covered
50 ,500
0 k+
official data fixtures

Flexible risk

Monitor and manage bets. Adjust limits and settings. Profile and segment your customers. All tailored to your strategy.

Maximise profit margins on every fixture and market with Edge, a new first-of-its-kind odds recalculation solution.

Know your players

Avoid a one-size-fits-all approach. Factor your players as individuals and localise your experience in each

Lean on risk experts

With a global team and knowledge of the latest betting trends, we cover bet monitoring, limit setting
and so much more.

Get the support you need

Our team stays in 24/7 contact, providing personalised daily reports and feedback.


Remove all your content booking headaches.

We can book all your events across pre-game and live, select all your market-types and set your margins for hundreds of competitions.

Analyse and

We put insights at your fingertips every single day to analyse and improve how you manage you sportsbook.

From content settings and betting limits to deeper ​deeper customer segmentation. Get the insights you want, when you want.

customer support

The global GTS support team is at your service 24/7, offering the fastest response time in the sportsbook sector.

We make the right decisions on your sportsbook scheduling, pricing and risk management decisions.

Build the perfect sportsbook

Stream every moment

Add video to your sportsbook and give players a chance to discover something new.

Engage with fans

Learn about your players, segment them, show them personalised content and unlock more value.

More ways to manage

Outsource as much or as little as you want – and keep the rest of your sportsbook function in-house.

The ball's in your court

Request a demo