Grow your
player base

Acquire new players for lower CPAs
and increase loyalty with iGaming-centric
advertising solutions.

Your iGaming specialist agency

Looking to acquire and retain new high-value players?

For over 15 years, Genius Sports has enabled operators to drive marketing performance with purpose-built programmatic media buying, dynamic creative and free-to-play services.

Ideal for casino and lottery operators

iGaming-centric media buying

Target iGaming audiences
with scale and efficiency across
programmatic and social channels.

Dynamic data-driven creative

Automate creative production
for every digital channel, with integrated
real-time jackpots and bonuses.

Free-to-play games

Acquire new recreational
users and drive daily retention
directly on-site or in your app.

Hit your acquisition
and FTD goals

Convert new users at scale. Choose from a range of channels including display, video, social, audio, CTV and DOOH.

From proprietary audiences to exclusive inventory, a meta DSP and an iGaming-centric programmatic pacing curve, we’ll deliver the industry’s best CPAs.

Keep players loyal

Retain your players with personalised messaging and ads based on each user’s past activity, including last casino game played.

Segment users, cut churn and increase lifetime value with 1:1 retargeting across display, social and CRM.

New: FanHub ID

FanHub ID is the first-ever unified fan identification solution for advertisers, sports content owners and broadcasters.

Say goodbye to third-party cookie data with unique sports-based identity signals that enable personalised content that users love.


How Wildz Casino
cut CPAs

Discover how the operator acquired new customers and beat targets with programmatic display campaigns across multiple territories.


The ball's in your court

Request a demo