
We help organise, optimise and enrich experiences for hundreds of sports, betting and media brands around the world.

Our Story
Founded in London in 2001 as a betting data specialist, we've grown to become one of the world's largest sports technology companies.
We now employ around 1,800 people spanning five continents, with major offices in Sofia, Vilnius, Tallinn, New York City, Medellin, Los Angeles, and more.
Engaging fans and growing revenues is the name of the game, and we deliver the difference to make sure our partners win.

Our Mission
We champion a more sustainable sports data ecosystem. To deliver great results for all, from the rights holder all the way through to the everyday fan.
We believe that sports deserve a fair return on the engagement and commercial benefits their competitions create.
Our technology joins the dots between all aspects of sports. From leagues taking control of their official data and video, to brands creating immersive fan experiences.

Driven to deliver the difference
Working closely with our partners is a constant opportunity to think differently and respond quickly – and make a long-term difference.
We’re not just helping them link live data, streaming and audience engagement. We are fully plugged into their worlds, helping them grow and succeeding together.
It’s our drive to make the difference that keeps our customers ahead.
1800
employees globally
650
long-term partnerships
18
locations
240000
sports events covered
Share your genius with us
We're growing and have vacancies all over the world. Find out more about life as a Genius and what it takes to be on our team.

Executive Management

Mark Locke
CEO

Steven Burton
Chief Partnerships Officer

Jack Davison
Chief Commercial Officer

Nick Taylor
Chief Financial Officer

Tom Russell
Chief Legal Officer

Eric Stevens
Chief Operating Officer
Management Team

Melissa Barrett
People Director

Steve Bornstein
President, North America

Sean Conroy
EVP North America

Matthew Cowling
EVP, Sports & Partnerships

Chris Dougan
Chief Communications Officer

Carolyn Duncanson
Chief of Staff

Josh Linforth
Chief Revenue Officer

Iffy Obadeyi
Director of Finance

Sophie Powys
Chief Risk Officer

Neil Taplin
Director of Operations