GeniusIQ
The next way of
computing sports
GeniusIQ is our next-generation data and artificial intelligence platform. By applying powerful machine learning and AI to large-scale data, GeniusIQ provides the foundations for an unmatched level of game analysis, ultra-immersive experiences, and infinite ways to reach and engage sports fans.
As an AI-powered tech base GeniusIQ is broad and flexible enough to power a whole range of applications across:
— The digitalisation of sports
— AI-powered decision making
— Immersive and personalised experiences
— Automated content creation
Where large scale sports data meets powerful AI
GeniusIQ contextualises every aspect of the game to power groundbreaking solutions across performance analysis, fan engagement, advertising and sports betting.
A machine understanding of sport
GeniusIQ means every moment of every game is seen and understood as it happens. As a data agnostic platform, it ingests billions of data points from multiple sources and applies advanced AI and Machine Learning to decipher gameplay, identify patterns and forecast probabilities.
High-fidelity mesh tracking
GeniusIQ converts live sports action into seriously smart data and video - or a ‘digital twin’ of the game. These ultra-rich 3D environments are the foundations for apps and experiences that will transform how we watch, analyse and understand sport.
Automation and immersive content
GeniusIQ’s AI capabilities underpin smarter fan engagement and insights. From live augmentation for alternative broadcasts and visual storytelling and performance analysis, to dynamic advertising opportunities and automated officiating solutions, the possibilities are infinite.
GeniusIQ in action
Mesh Tracking
Seeing sport through thousands of data points, captured up to 200 times per second
Augmented Broadcast
Bringing sport to life in new ways, for fans and sponsors
Building Engagement
Producing contextual, dynamic, data-driven advertising
Sportsbook Optimisation
Maximising in-game handle and engagement
Fan Profiling
AI driven understanding of fans, any sport, any media, anywhere
A new system of intelligence for sport
With the most intelligent data comes the most intelligent insights. With the ability to ingest and compute multiple real-time data sources, GeniusIQ creates a unique system of intelligence within which ever-richer data streams power ever-smarter insights and predictive analytics.
