Dynamic Creative

Personalised creative for every fan

Capture attention in the moments that matter most. Dynamically adjust your creative based on live game events, scores, and player performance to maximise impact and drive engagement.

Grab attention with creative that auto adapts 

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Overcome Creative Fatigue

Dynamically tailor your messaging and visuals to each fan's unique interests, favourite teams, and recent behaviours. Deliver personalised experiences that resonate and drive conversions.

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Streamline Creative Production

Utilise dynamic templates and automated decisioning tools to effortlessly generate thousands of ad variations, freeing you to focus on strategy and optimization.

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Optimise Every Ad

A/B test individual elements within your ads. Leverage real-time data and predictive analytics to optimise creative and personalise fan experiences.

Automate contextual ads for every channel

Performance hinges on tailoring ads to your audience. Automate your creative with sports data and contextual data triggers to dynamically create multiple versions, formats and placements in seconds.

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Did you know?

By working with Genius you get access to the best sports data, meaning your ad creative updates instantly as sporting events occur.

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Start with a personalised approach

Every fan is unique. Leverage our self-serve platform or managed service to effortlessly craft and deliver dynamic ads fueled by real-time game data, encouraging deeper interaction and boosting click-through rates.

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AI-powered creative: predict, optimise, conquer

Eliminate the guesswork with AI-powered creative analysis that predicts ad effectiveness and maximises ROI.

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"The results speak for themselves. The Genius Creative platform helped us increase awareness and table bookings, while saving us precious time and resource."
Hattie Scholes Greene King
Hattie ScholesPaid Media Manager