Next-generation storytelling
Immersive Sports
Give fans a deeper understanding with data-led storytelling integrated into their viewing experience.
Live & Post-Game Content
Engage viewers for longer with more immersive streams, replays and highlights.
Tailor For Every Audience
Unlock fresh ways to engage existing and entirely new audience cohorts.
What is Augmentation?
Imagine being able to transform a single sports broadcast into a different experience for every single sports fan. That's what Augmentation enables. It's the tech behind the personalised future of sports consumption.
Help fans understand tactics and performance on a deeper level. Add augmented insights, graphical analysis and stats that bring to life unfolding storylines in the game. All automated.
Help fans understand tactics and performance on a deeper level. Add augmented insights, graphical analysis and stats that bring to life unfolding storylines in the game. All automated.
We use AI and computer vision to create the ultimate digital replica of a physical match. This enables alternate or themed broadcasts – and unlocks true personalisation.
Did you know?
Genius enhances live EPL broadcasts in over 185 countries with rich tracking data insights and data-driven augmentations.
We use AI and computer vision to create the ultimate digital replica of a physical match. This enables alternate or themed broadcasts – and unlocks true personalisation.
Did you know?
Genius enhances live EPL broadcasts in over 185 countries with rich tracking data insights and data-driven augmentations.
Real-time augmentation tech combines rich tracking data with AI to create new sponsorable assets on live broadcasts, replays and highlights.
Real-time augmentation tech combines rich tracking data with AI to create new sponsorable assets on live broadcasts, replays and highlights.