GeniusIQ
The next way of
computing sports
GeniusIQ is our next-generation data and artificial intelligence platform. By applying powerful machine learning and AI to large-scale data, GeniusIQ provides the foundations for an unmatched level of game analysis, ultra-immersive experiences, and infinite ways to reach and engage sports fans.
As an AI-powered tech base GeniusIQ is broad and flexible enough to power a whole range of applications across:
— The digitalisation of sports
— AI-powered decision making
— Immersive and personalised experiences
— Automated content creation
A powerful AI layer
GeniusIQ translates billions of data points and instantly contextualises every aspect of the game to create groundbreaking solutions across performance analysis, fan engagement, advertising and sports betting.
AI-powered decision making
GeniusIQ means every moment of every game is seen and understood from every angle. Unlocking an unmatched richness of performance analysis, automation of even the tightest officiating calls and much more.
Immersive and personalised viewing
GeniusIQ converts live sports action into seriously smart data and video - or a 'digital twin' of the game. So engaging visual insights, augmented broadcasts and metaverse experiences can be created in real-time.
Automated content creation
GeniusIQ’s AI capabilities underpin smarter fan engagement - from automated clips and highlights to hyper-personalised advertising campaigns that put brands at the heart of the excitement.
GeniusIQ in action
Mesh Tracking
Seeing sport through thousands of data points, captured up to 200 times per second
Augmented Broadcast
Bringing sport to life in new ways, for fans and sponsors
Building Engagement
Producing contextual, dynamic, data-driven advertising
Sportsbook Optimisation
Maximising in-game handle and engagement
Fan Profiling
AI driven understanding of fans, any sport, any media, anywhere
A new system of intelligence for sport
With the most intelligent data comes the most intelligent insights. With the ability to ingest and compute multiple real-time data sources, GeniusIQ creates a unique system of intelligence within which ever-richer data streams power ever-smarter insights and predictive analytics.
