Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
When there is so much advertising taking place around the Super Bowl, how do brands generate ads to stand out without paying $7 million for a TV spot? Well usually it involves celebrities, and while this year doesn’t look to be any different on that front, what activities will brands be running to drive consumer interest to cut through the noise?
Here we’ll be rounding up the official and unofficial Super Bowl stunts that run over the coming weeks to highlight exactly that.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in