Portuguese volleyball overhauls data & video strategy
Team talk
The Portuguese Volleyball Federation (FPV) risked falling behind. Without a clear strategy to maximise its official data and video content, the league was missing out on crucial fan engagement opportunities.
Lacking the required technology and expertise to modernise its digital ecosystem, it needed a trustworthy partner that could:
- Create official live data content for digital league platforms
- Launch a streaming service (OTT platform) with a global appeal
- Transform coaching, officiating and match analysis at all levels
Tactics
Providing a full range of solutions, we built FPV a bespoke new digital ecosystem.
With e-Scoresheet and DataVolley, the league collected high-quality live game data and instantly produced official scoresheets, match reports and updates for fans, coaches and officials.
Meanwhile, our automated GeniusLive cameras captured live streams for every fixture – available for fans to watch on a new OTT platform.
Additionally, our Competition Management solution optimised day-to-day administrative processes, saving FPV crucial finances and time.
Final result
This new data and video content handed fans brand new ways to follow the league. Previously, they could only watch and track live matches by attending the stadium.
With the value of digital sports content at an all-time high, Portuguese volleyball is thriving.
- 100k+ streaming views in year one
- 26% increase in returning fans
- 33% increase in new website visits
“When it comes to sports fans, Genius Sports just gets it. It was super-easy to design ads at scale using live scores and stats from FIFA World Cup games. As a tournament sponsor, Coca-Cola needed to be a leading voice and Genius Sports helped us do exactly that.”
Leonel Salgueiro, National Director